Kaye Kagaoan
I design for people.
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Karmenife X

Showcasing the best of an artist, activist, and stand-up comedian
(Web, 2016)

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Brief

Karmenife X is a multi-talented artist and stand-up comedian in need of a website that showcased her multifaceted body of work. Since going viral in 2016 for her photography project, Reclamation, Karmenife has appeared in numerous online publications, speaking engagements, panels, and comedy sets in and around New York City.

She asked me to design a website that matched her personality, while giving people the opportunity to explore her art, watch her videos, and buy a copy of her memoir.

 

CLIENT

Karmenife X

TOOLS

Squarespace, Photoshop, GoDaddy

RESPONSIBILITIES

Design, Information Architecture

Timeline

1 day

 

Process

  • Client & User Interviews

  • Synthesis to Define Website Goals

  • Site Mapping & Content Prioritization

  • Wireframes & Copywriting

  • Squarespace Build

  • Domain Setup

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Project Goals

 
 

For the Client

Showcase visual & written work
Comedy performance videos
Link to press & media
Reduce unsolicited messages/hate mail

For Visitors

Watch Karmenife’s comedy videos
Find out how to book her
Revisit articles

 
 

First Iteration

 

Next Steps

The website could use some love.

Update the web content to reflect her latest videos, press, and speaking engagements

Inventory must be updated as well

Update the domain name to reflect Karmenife’s name change