User Research, Synthesis, Feature Prioritization, High-Fidelity Wireframes & Prototype, Usability Testing, UI Specifications Document, Presentation
Sketch, InVision, Google Suite
Following a screener survey, we interviewed a total of 11 participants, ten of whom were interviewed by phone (one was interviewed in person). Eight participants are considered Gen Z (18–24 years old), enabling us to get an accurate representation of our target audience. Interviews were 15–20 minutes long, wherein we asked questions such as:
Can you describe your sex education experience?
How did you learn about consent growing up?
How did you learn about safe sex practices?
What is something you wish you knew when becoming sexually active?
Responses were recorded and synthesized using an affinity map.
Young adults rely on the internet for information on sexual health.
There is little to no emphasis on consent in high school sex ed.
Sex ed is often preventive instead of practical.
Queer people are often excluded from the sex ed experience.
Misconceptions about sexual health have led to heavy consequences.
Young adults in the United States often become sexually active in college; however, they find themselves not emotionally prepared to navigate the varying complexities of relationships and sexually transmitted infections due to gaps in their sex education.
How might we fill the sex ed gap in a way that’s fun, engaging, and relatable?
Our Solution: Smash! Trivia
Smash! Sex Ed Trivia is an iOS platform that empowers teens and young adults to make more informed decisions about sexual health through live trivia and open discussion.
Smash! has two main components: a nightly trivia game and a discussion forum where users can gain knowledge on sexual health from verified sources as well as each other.
Playing trivia helps people improve and expand our knowledge without noticing, allowing us to learn and memorize new information. It’s engaging, it’s naturally competitive, and it’s fun!
Why a Forum?
Forums are the “OG” (original) online community. They encourage open dialogue while enabling moderators to track the relevance of specific topics and content.
User Journey Maps
Early Paper Sketches
Wireframes & Prototype
Live Influencer Video Host
Audio & Language Options
In-app purchases & increased gamification through lives and boosters that can be purchased through real and virtual currency
Themed trivia nights
Emoji reactions to forum topics & comments
Smash! Trivia was one of my most research-heavy projects, and I had a blast working on it with my team!
For more info on our research methods, insights, and usability testing, read the full case study on UX Collective. It should take about ten minutes: