General Assembly (UXDI Project #2)
Sketch, InVision, Optimal Workshop (OptimalSort & Treejack), Google Sheets
Research, Information Architecture, Design
Revealing the Problem Space
NYC.gov is user-agnostic, i.e. it doesn’t draw users to do one specific action. Unfortunately, most useful information is buried under news and videos from Mayor DeBlasio’s office, as well as seemingly endless clicking and scrolling through links upon links.
On the current website, trash and recycling collection schedules are 6–7 levels deep (view the current sitemap). After conducting a heuristic evaluation and partial content audit, I discovered that the underlying reasons for poor user experience on NYC.gov lay in its information architecture.
Want to know how I arrived at the mid-fi wireframes and prototype?
My UX case study was published to Prototypr.io and chronicles the rest of my process, including:
insights from usability research (card sorting & tree testing)
proposals for the website redesign
revised user flows
what I learned from the process